Somehow the logos the most firms use are usually the same old stuff. Law firms think that the best way to represent their business is with either a gavel or the scales of justice, but the problem is that almost all of them think that way and you find the same images in most of their logos. If you want a logo that stands out, then you should try to do something creative about what you have now. Here are some ideas that can help you create a better looking logo than you now have.
Classic designs are still in and looks great. You can communicate what a lawyer does by using a pillar, the scales of justice, or a gavel. These symbols communicate to people that your business is the law. But, this does not mean that you simply get a photo of a gavel and that’s it – you have a logo. You need to add something creative to it. Gavels and pillars can be made from newspapers, lighthouses, and even animals. What we are trying to say here is to give your old icons something new.
A single thing can be used to make a great logo. Examples of this are first letter of one of the partner’s names. A good letter is that which can be found in many partners’ names, if possible. using a letter, especially a rare one as a focal point of a logo is a good way for a brand to stick out. Using the letter Z to make a logo for Zanes law is one good idea.
Logo is the best way to tell people what you do. Putting a man and a woman in your logo will let people know that you deal with something to do with a marriage relationship and thus make them think of you as a divorce lawyer. Personal injury lawyers can use the picture of a person in crutches to tell people what type of lawyers they are. Scales of justice can be portrayed with marijuana leaves. These are ideal for a niche market. There can be a connection made with your customers if you use these types of logos. If people see your logo, then they will surely know if you are the right lawyer for their needs.
Your law firm’s name can be used in your logo. Customers can be attracted to your law firm by using the power of your name. Using your name is a great way to build your brand or reputation. It is with the execution of the design that can be the source of the problem. Pairing your name with an icon or a monogram will surely put a professional stamp to it. When people sees your logo, they should be made confident to trust in the integrity of your business.